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Elorus Team

5 genuine ways to thank your clients (so they’ll love you even more!)

Appreciating your clients is rather a process than just random expressions of gratitude. As with every relationship, business relationships need to be backed up by actions to actually convey the message of appreciation. So, as long as you keep in mind that actions speak louder than words, you’ll be able to come up with creative – personalized – ways to say “thank you” to your clients. Below …

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Elorus Team

How to hire the right person

Many people start freelancing so that they get to be their own boss — be able to choose the projects that they work on and do them in their own terms. After some business growth though, freelancers usually find that they’ll also need to hire a person and be their boss too if they want to take …

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Elorus Team

The 7+1 Biggest Challenges Small Businesses Face (pt.2)

Small is beautiful. Or so argued the British economist E. F. Schumacher on his seminar eponymous book. In it, he blasted conventional notions that, when it comes to business, “bigger is better”. Being small can be better for efficiency, agility,  for the environment and even for society in general he argued. Now you may or …

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Elorus Team

The 7+1 Biggest Challenges Small Businesses Face (pt.1)

For all of our infatuation with the Apples, Facebooks, and Googles of this world, it’s small and medium businesses that form the backbone of most countries’ economies. According to WorldBank data, SMEs contribute up to 33 percent of the GDP in emerging economies, while in the US, SBA (Small Business Administration) tells us that small firms “accounted for 60 percent of …

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Elorus Team

Playing to your strengths: how to compete with the big brands

David vs Goliath. The Rebel Alliance vs the Empire. Rocky Balboa vs Apollo Creed. Linux vs Microsoft. Whether it’s in religion, cinema, or even business we always love the story of an underdog beating the odds. When you’re a freelancer though, that’s not just a story — it’s your own business on the line, and to survive, …

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Elorus Team

Get paid faster with Authorize.Net

We here at Elorus know “first hand” how significant the concept of cash flow really is for a company. This is the reason why we’re constantly striving to find new ways for you to get paid easily and without unnecessary delays. In this context, we have incorporated to Elorus even more payment options by adding …

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Elorus Team

Easy techniques to improve your Small Business Social Media presence

Social media is one of the many ways that will help your business grow. Combined with a solid marketing strategy and a decent budget spending, you can find customers for your products or services. But in order to attract and grow your target audience, you need to optimize your social media presence in a way that it is effective and …

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Elorus Team

Business website mistakes everybody makes

As we mentioned in our previous article, your business identity greatly impacts how customers perceive you and your products’/services’ quality. Your company’s website is the first impression they have of who you are and how you can help them, so you want to make it stand out. In that effort, trying to impress and all, some businesses either take it …

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Elorus Team

5 tips for hiring your first employee

Most freelance operations are one-man shops. You are your own boss, sure, but you are also your own customer support, sales team, logistics and IT department and quite a lot more. And you can pull it all off, too, when you are starting out or when business is sporadic. When success comes through, and you find that you have more work than you …

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Elorus Team

What to do when a client won’t pay up (pt. 2)

Freelancers deliver and customers pay — that is the natural order of doing business. In theory, at least. For, in practice, one encounters all kind of clients that plainly refuse to pay up, from the willing-but-unable because of some recent misfortune type to those that intended to scam you all along.  (And let’s don’t forget the all too common self-righteous “this …

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